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Greenwashing closed training for the organization

Name: Greenwashing closed training for the organization
SKU: 12013
Availability: InStock

The original price was: PLN 11998.00.The current price is: PLN 6998.00. + VAT

Greenwashing training is a one-day closed online course conducted by a certified ESG specialist. The course will help to better understand the risks of misleading communication on sustainable development activities. It allows you to learn how to identify and limit the phenomenon of greenwashing. It will also present good practices in sound reporting and communication.

Category: Training

Training

Ms Jankoviak

Founder of ESG ASSURED brands www.esgassured.com and Grywit www.grywit.pl

The creator of mobile applications supporting ESG and decarbonisation in organisations and applications bringing together the community of ESG in Poland and in other countries.

Certified Auditor ISO 14001 (Environmental Management) and certified ESG expert and sustainable development

Member of the EFRAG Working Group (European Financial Reporting Advisory Group) testing VSME (voluntary ESG reporting guidelines for non-CSRD units).

Member of Chapter Zero Poland – Climate Governance initiative, acting under the auspices of the World Economic Forum, bringing together members, members of supervisory boards, presidents and presidents of the most important companies

Areas of activity: carbon footprint, relevance study, dialogue with stakeholders, ESG strategy, ESG reporting, taxonomy, decarbonisation, involvement of employees, customers and suppliers in ESG activities, greenwashing, CBAM, EUDR, effective implementation of ESG in business processes, energy audits.

Trainer and mentor with a 20-year internship, dealing professionally with ESG topics since 2016.

Lecturer in MBA and postgraduate ESG studies at several universities, lecturer in postgraduate studies with environmental management and waste management.

Speaker at Polish and international events ESG.

Senior Manager with 20 years of experience in cooperation with manufacturing and service companies and public and non-profit organizations in Poland and abroad.

It comprehensively implements the ESG in international capital groups, companies both listed and unlisted, private and public and non-profit. He works in Polish and English.

CERTIFICATED AUDITOR ISO 14001 ( ENVIRONMENTAL MANAGEMENT)

GREENWARING DETECTION MANAGER

ESG Reporting Specialist Certificate

TEST OF STABILITY
CALCIUM OF ORGANISATIONS
PRODUCT COAL LOCATION
DECARBONISATION STRATEGY
EU TAKSONOM
PRACTICE PROJECT
PPWR
WORK WITH INNOVATION IN ORGANISATION
PHiloZOFIA KAIZEN AND CYKL PDCA
PROJECTS
LEAN CANVAS
PRINCE2 PRACTITIONER
CERTIFIED GLOBAL ESG PROFESSIONAL
CERTIFIES GRI STANDARDS SUSTAINABLE PROFESSIONAL
CERTFIED MSCI ESG RATINGS EXPERT CERTFIED
CORPOATE NET ZERO STANDARDS EXPERT
DNSH principle in projects financed by European Union funds
ENERGY AUDITS
EGG REPORTING IN PRACTICE

Training Agenda

Module 1. Introduction to Greenwashing

Module 2. Greenwashing techniques: analysis of different greenwashing methods and practices
used by companies in communication with customers and the community

Module 3. Greenwashing effects: assessing the impact of greenwashing on society,
environment, consumer decisions and reputation of companies

Module 4. Greenwashing law and standards

Module 5. Action at national level

Module 6. UOKiK Actions

Module 7. Directive on Strengthening Consumer Positions in Green Transformation (ECGT, 2024/825)

Module 8. International standards

Module 9. Action against greenwashing: Greenwashing strategies, including promoting transparency,
consumer education, monitoring of business activities and cooperation with stakeholders

Module 10. Practical exercises: techniques supporting the fight against greenwashing

Module 11. Question and Answer Session

Module 12. Summary

Training details

The training will take place online (platform to be agreed) and will last 8 teaching hours (i.e. 6 clock hours) with the required breaks. Those taking part in the training must have internet access and a device serving the selected online meeting platform.

After buying a product, you will be contacted to choose the training period. The training period is selected from the 3 proposed dates. Once the decision has been taken, the deadline can be postponed once, but reporting the desire to change to a minimum of 24 hours before, as the host takes time to prepare for each dedicated training, learning about your organisations from publicly available sources.

Training covers up to 10 participants.

Benefits and objectives of training

Developing skills to identify greenwashing practices in marketing, business and social communications.
Knowledge of effective methods, tools and good practices supporting the fight against greenwashing in the organization.
Deeper knowledge of greenwashing mechanisms and its implications for businesses, consumers, the environment and the economy.
Strengthening skills related to sustainable development, responsible business and ethical communication.
Increase awareness of the risks arising from unfair presentation of ESG activities and build greater resilience to such practices.

Promote transparency and credibility in communicating environmental, social and management activities.
Acquire practical tools to respond to cases of greenwashing in the workplace, organisation or business environment.
Focus on real sustainable development activities, such as reducing environmental impacts, improving working conditions or responsible resource management.
Support the confidence-building of customers, business partners and investors through fair presentation of the results and initiatives of the ESG.
Strengthening the organisation's position by developing an authentic and transparent approach to sustainable development.

Who's the training for?

The training is aimed at those responsible for communication, sustainable development activities, relations with stakeholders or assessment of the reliability of the messages concerning the ESG. The programme will provide practical knowledge and tools to identify and counter greenwashing practices and support transparent and reliable communication.

Participation in training is recommended for:

marketing, PR and internal and external communication specialists,
persons responsible for the areas of ESG, sustainable development and responsible business,
consultants, business advisors and environmental experts,
staff of NGOs and consumer organisations,

journalists and media representatives interested in ESG and sustainable development,
all those who want to develop competence in identifying greenwashing and building reliable communication on environmental and social activities.